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Services › Brand identity

A brand identity that looks as capable as you are.

Logo, color, and type built by a designer who does only this work. You choose your depth: one concept or three, a style sheet or a full guideline.

Typical turnaround
1–4 weeks

Built to be used.

A logo you can put on anything, in files a printer, a developer, and a video editor can all use. Every tier has a set number of concepts and revision rounds, so you know the scope and the price before we start.

Get Brand Identity QuoteSee pricing
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What's included

What you get

Logo
A logo for everything
In files a printer, a developer, and a video editor can all use.
System
Color and type
A palette and font pairing, so your next flyer looks like your last one.
Guide
A written guide
A style sheet or full guideline, so a new hire or freelancer doesn't have to guess. Growth and Signature.
Concepts
Choose your depth
One concept at Essential, two at Growth, three at Signature.
Files
Files you can use
PNG, JPG, and PDF, with vector at Growth and editable source files at Signature.
Scope
Fixed scope
Concepts and revision rounds stated before we start.

Process

How it works

Four steps from first call to handoff, with one account manager throughout.

01
Intake
A 30-minute call and a short form about your business, your customers, and your taste.
02
Concepts
We present the number of concepts in your tier for you to react to.
03
Revisions
The rounds included in your tier, with one account manager collecting feedback.
04
Handoff
Final files delivered and organized so anyone on your team can use them.

Pricing

Brand identity pricing

Three tiers, fixed scope. Prices are in US dollars.

Essential
$620 1–2 weeks
One logo concept 2–3 color palette Font pairing PNG, JPG, PDF 2 revision rounds
Brand style sheet Business card and letterhead templates
Get Essential Brand
Growth
$830 2–3 weeks
Two concepts Full palette and type system 1–2 page brand style sheet Vector, PNG, JPG, PDF 3 revision rounds
Full brand guideline Social profile kit
Get Growth Brand
Signature
$1,040 3–4 weeks
Three concepts Full brand guideline (color, type, logo rules, imagery direction) Business card and letterhead templates Social profile kit Editable source files 4 revision rounds
Get Signature Brand
Not included: extra revision rounds (quoted separately), copywriting and taglines, trademark or legal clearance, and physical print production.

Answers at your fingertips

Brand identity questions

Didn't find what you were looking for? Write to us at

[email protected]
How many logos will I see?⌄

One concept at Essential, two at Growth, and three at Signature.

Can I add revision rounds?⌄

Yes. Each tier includes a set number of rounds (2, 3, or 4). Extra rounds are quoted per request.

Who owns the files?⌄

Ownership terms are set out in the agreement we sign before work starts. Ask on the intro call and we'll walk you through it.

Do you register the trademark?⌄

No. Trademark and legal clearance aren't part of the service, so check with a lawyer before you commit to a name or mark.

Do you print business cards or merchandise?⌄

No. You get design files only, ready to send to your printer. Physical print production isn't included.

Ready to look like the business you are?

A 30-minute call. You get a scope and a price range. No obligation.

Start with a logo.